012025
Yalla Eat
Food delivery · iOS app
A three-week, end-to-end case study. Interviews, a survey, competitive analysis and personas shaped a 26-screen iOS app that makes ordering food fast, trustworthy and easy.
View case study
Ahmed Khaled — UI/UX Designer
Turning research into effortless digital products.
I’m Ahmed Khaled Bakeir, a product-focused UI/UX designer based in Cairo. I combine user research, clean interface design and front-end know-how to create mobile and web experiences that are clear, accessible and ready to build.
(01) Introduction
With a degree in Computer Science and hands-on front-end experience, I design where user needs meet technical reality — research-backed, accessible interfaces that developers can actually build.
3In-depth UX case studies
38+Mobile screens designed & prototyped
5Phase process, from discovery to testing
3Design & front-end diplomas
(02) Selected work
End-to-end projects — from interviews and personas to high-fidelity, tested prototypes.
Case studies that start with people.
022025
H&M Fashion App
E-commerce · Concept
A one-week concept for a fashion shopping app. Benchmarking Noon, Amazon and Shein led from low-fidelity wireframes to a polished 12+ screen iOS shopping flow.
View case study
032025
Bakery
Landing page · Web
A warm, conversion-focused landing page for an artisan bakery — showcasing products and previous work, with clear calls to action for direct orders.
View case study
(03) Process
Every project moves through the same five phases, so each decision is grounded in evidence — not guesswork.
A process that starts with listening.
01 / 05
Discover
I listen before I draw — interviews, surveys and competitor reviews reveal how people really behave and where today’s products fall short.
- User interviews
- Surveys
- Competitive analysis
02 / 05
Define
Raw findings become focus. Personas, empathy maps and journey maps frame who we’re designing for — and exactly where it hurts.
- Personas
- Empathy maps
- Journey maps
03 / 05
Ideate
Structure before style. User flows, card sorting and information architecture make sure every path is clear and nobody hits a dead end.
- User flows
- Card sorting
- Information architecture
04 / 05
Design
From low-fidelity wireframes to polished UI, built on a reusable system of components, variants, type and color in Figma.
- Wireframes
- Design systems
- High-fidelity UI
05 / 05
Test
Interactive prototypes go in front of real users. Task-based usability testing uncovers friction, so every iteration gets sharper.
- Prototyping
- Usability testing
- Iteration
Have a product in mind?
Let’s walk through it together — from the first question to a tested prototype.
Start a conversation
(04) Services
Research, interface design and front-end fluency — the full journey from problem to hand-off.
What I bring to your team.
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01
UX research
Interviews, surveys and competitive analysis, synthesized into personas and insights the whole team can act on.
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02
UI design
Clean, accessible interfaces with strong visual hierarchy for iOS, Android and the web.
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03
Prototyping
High-fidelity, interactive prototypes in Figma and Framer for testing ideas and getting stakeholder buy-in early.
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04
Design systems
Components, variants, typography and color styles that keep products consistent as they grow.
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05
Usability testing
Moderated and unmoderated, task-based sessions that validate decisions before a single line of code is written.
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06
Developer hand-off
Hands-on HTML, CSS and JavaScript experience means responsive, realistic designs and specs developers love.
Toolkit
The tools I use every day to research, design, prototype and hand off — from the first sticky note to a developer-ready file.
01Design & research
- Figma
- Framer
- Adobe XD
- Miro
- Notion
- Google Forms
02Front-end & hand-off
- HTML5
- CSS3
- JavaScript
- Bootstrap
- Tailwind CSS
- VS Code
(05) About
A designer with a developer’s mindset.
I’m a product-focused UI/UX designer with a Bachelor’s degree in Computer Science and Information Systems. Before moving fully into design, I spent almost two years as a front-end web developer, building responsive, mobile-first interfaces.
That background shapes how I work. I start with people — interviews, personas, empathy and journey maps — then move to flows, wireframes and high-fidelity prototypes in Figma, backed by a reusable design system and validated through usability testing.
The result: interfaces that look good, make sense to users and are realistic for developers to ship.
Experience
Work
11/2023 — 07/2025
Web Developer OAF Programmer
Built responsive, mobile-first web layouts with HTML5, CSS3 and Bootstrap, translating UI/UX principles into clean, interactive web applications with solid cross-browser support across desktop, tablet and mobile.
Education & training
Learning
Diploma
UI/UX Design Diploma Route Academy
Hands-on user research, user-flow mapping, wireframing and interactive prototyping.
Training
UI & UX Program Sprints
Core UX/UI methodologies, including user research, user flows, wireframing and interactive prototyping.
Diploma
Front-End Development Diploma Route Academy
HTML, CSS, JavaScript and Bootstrap for clean, responsive user interfaces.
09/2019 — 09/2023
B.Sc. Computer Science & Information Systems Misr University for Science and Technology
Languages
SpeakingArabicNative
EnglishIntermediate
SpanishCurrently learning
(06) Contact
Let’s build something great together.
Get in touchOpen to full-time roles and freelance projects. Have a product idea, a redesign, or a team that needs a designer? Let’s talk.